How Stella Saved the Farm
A Tale About Making Innovation Happen by Vijay Govindarajan
- Published: Sep 07, 2020
How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation Create Far From Home, Win Everywhere, Vijay Govindarajan and Chris Trimble. This story resonates in... read more
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Details of How Stella Saved the Farm
- Exact title of the book
- How Stella Saved the Farm
- Book author
- Vijay Govindarajan
- St. Martin's Publishing Group
- Mar 12, 2013
- PDF, FB2, EPUB, MOBI
- File size (in PDF)
- 1440 kB
Some brief overview of book
How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation Create Far From Home, Win Everywhere, Vijay Govindarajan and Chris Trimble. This story resonates in organizations of all typespublic sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people.
The parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates.
The main characters in the storyStella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andreaare all like people you know, maybe even yourself. The tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest. It's a story that can be enjoyed by anyone.
How Stella Saved the Farm delivers eight simple lessons to guide innovation initiatives to success. It prepares business leaders to avoid some of innovation's most toxic myths, teaches how to build the right kind of team, and shows how to learn quickly from experience.
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